Tuesday, November 15, 2011

UF/IFAS GCREC's 'Festival' Strawberry an International Favorite

This year 500,000 plants of ‘Festival’ are being grown in Iraq, and it is basically the only variety being grown there.  There is a typo in the article that says it is a “California” variety.  Replace that with “Florida” and it will read correctly. 


Three years ago Bob Nottleman of Eckland Marketing Company visited bedraggled Iraqi strawberry fields wearing a bullet-proof vest, escorted by armed guards.  Now, thanks to their efforts to introduce ‘Festival’ to that region, the industry in Iraq is now experiencing growth. 






Christine Cooley

Office Assistant/Media Coordinator

Univ. of Florida/IFAS/Gulf Coast REC

14625 CR 672, Wimauma, FL  33598

(813) 634-0000 X 3101


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